Rolex Daytona
Since 1963 the Daytona has been Rolex's purpose-built racing chronograph, and the movement story tells the rest. Manual-wind originals led, the Paul Newman dials among them. The 16520 added a Zenith-based automatic in 1988, the 116520 brought the fully in-house caliber 4130 in 2000, and the 126-series refined it as caliber 4131 in 2023. Each step kept demand ahead of supply. That scarcity is your liquidity. Wire saves over card.
Datejust308 in stock620 to order
Day-Date64 in stock219 to order
Submariner40 in stock4 to order
Oyster Perpetual24 in stock26 to order
Sky-Dweller9 in stock19 to order
Date13 in stock
GMT-Master13 in stock
GMT-Master II10 in stock6 to order
Yacht-Master5 in stock11 to order
Sea-Dweller3 in stock1 to order
Air-King3 in stock50 watches · 18 in stock · 32 special order
Why buy a Rolex here
Questions, answered
How much does a Rolex Daytona watch cost?
Rolex Daytona watches here are listed from $18,190 to $288,520. Most sit between $31,730 and $63,390, with a middle price of $56,450. Special orders are quoted at the current market before you pay.
Are your Rolex Daytona watches authentic?
Every watch on our desk is checked on our own bench before it lists, and comes with a MyLuxApp-certified written appraisal. If a watch turns out not to be authentic, we refund it in full. Special orders are sourced through our dealer-direct trade network.
Do Rolex Daytona watches come with box and papers?
Every listing shows its year and exactly what comes with the watch: Full set, Papers only, Box only or Watch only. Right now 4 of our 18 in-stock Rolex Daytona watches are full sets. Where we have not recorded something we say nothing instead of guessing.
What is a special-order Rolex Daytona?
A watch that is not on our desk yet. You get a quote first and nothing is charged until you agree. After payment it is sourced and delivered in 7 to 10 business days. Special orders are final sale unless the watch arrives defective or not as described.
Are your Rolex Daytona watches new, unworn or pre-owned?
All three. Each card shows its condition: Unworn, Like new or Pre-owned for pieces on our desk (2 unworn right now), and New or Used for special orders, where you choose the exact condition (Unworn, Like new or Pre-owned) when you request a quote.
How does shipping and insurance work?
Orders of $1,000 and up ship free, insured, overnight, with an adult signature. Smaller orders ship on a flat rate. You can also pick up by appointment at our downtown Los Angeles showroom.
What warranty and returns do you offer?
Every watch carries our 2-year store warranty on the movement. You have 7 days from delivery to start a return on in-stock pieces, as long as the watch is unworn and complete. Special orders are final sale unless defective or not as described.
How can I pay for my Rolex Daytona?
By card (a 3.5% processing fee applies, so the wire price is lower), by bank wire, or with crypto by arrangement. Affirm and Klarna are offered at checkout on eligible orders.
Can I sell or trade my Rolex watch?
Yes. Tell us the model and your asking price, add a few photos, and a dealer replies with a firm offer, usually the same business day. We pay the same day once the watch is approved. Start on our Rolex selling page. Sell yours ›
Browse more Rolex
BY MODEL
Rolex DatejustRolex Day-DateRolex SubmarinerRolex Oyster PerpetualRolex DaytonaRolex Sky-DwellerRolex DateRolex GMT-MasterRolex GMT-Master IIRolex Yacht-MasterRolex Sea-DwellerRolex Land-DwellerRolex Air-KingRolex MilgaussBY PRICE
Rolex watches under $5,000Rolex watches under $10,000Rolex watches under $25,000Rolex watches under $50,000Rolex watches over $50,000BY DIAL COLOUR
Black Rolex watchesBlue Rolex watchesGreen Rolex watchesWhite Rolex watchesSilver Rolex watchesChampagne Rolex watchesGrey Rolex watchesBrown Rolex watchesPink Rolex watchesRed Rolex watchesGold Rolex watchesPurple Rolex watchesMother-of-pearl Rolex watchesBY MATERIAL
Stainless steel Rolex watchesTwo-tone Rolex watchesYellow gold Rolex watchesRose gold Rolex watchesWhite gold Rolex watchesPlatinum Rolex watchesBY CASE SIZE
28mm Rolex watches31mm Rolex watches34mm Rolex watches36mm Rolex watches39mm Rolex watches40mm Rolex watches41mm Rolex watches42mm Rolex watches44mm Rolex watchesMore about the Rolex Daytona
Since 1963 the Daytona has been Rolex's purpose-built racing chronograph, and the movement story tells the rest. Manual-wind originals led, the Paul Newman dials among them. The 16520 added a Zenith-based automatic in 1988, the 116520 brought the fully in-house caliber 4130 in 2000, and the 126-series refined it as caliber 4131 in 2023. Each step kept demand ahead of supply. That scarcity is your liquidity. Wire saves over card.
Buying a Rolex Daytona in Los Angeles
In-stock Rolex Daytona pieces are held at our store at 650 S. Hill St., Suite 317, in the middle of the downtown Los Angeles jewelry district — not in someone else’s showcase. We own the in-stock pieces we list, which is why the number on the page starts from a trade number rather than a retail one. References marked “Special order” are not in stock and are sourced for you after you order.
Every listing carries two figures: the card price, which is the price shown, and the wire price, which leaves out the 3.5% card-processing fee. If you are local you are welcome to come and see the piece on the bench before you buy — call the desk first and it will be out and ready. If you are not, it goes out overnight and fully insured.
More about the desk · How it ships · Selling a Rolex instead
