This Rolex Day-Date, reference 18078, is a 36mm case in Yellow Gold used condition, featuring a Custom Full Pave Ruby Markers dial, a Custom Diamond bezel, a President bracelet, dated circa 1986. This piece is customized — aftermarket-modified (setting or dial added outside the manufacturer); not original factory condition. Priced dealer-direct and shipped fully insured.
Gold or platinum, full stop. That material rule has held since 1956, and it's why the Day-Date reads as the definitive precious-metal Rolex. Yellow, white, and Everose all appear, paired with the spelled-out day and the President bracelet. Heads of state and executives made it the prestige benchmark. We handle these daily and price to the trade. Pay by wire to keep more in your pocket. Read the full Day-Date buying guide ›
Started in 1905 by Hans Wilsdorf, Rolex remains the measure most mechanical watches get held against. The Geneva manufacture brought waterproofing, automatic winding, and date displays to the table, and the precision stuck. Recognition is universal, liquidity is strong, and steel references rarely sit. Submariner, GMT-Master II, and Daytona trade above retail on the secondary market, so dealer-direct pricing paired with a wire transfer keeps your entry number fair. Browse all Rolex ›
Rolex · 18078
Customized — aftermarket-modified. Diamond setting or dial added outside the manufacturer; not original factory condition.
Rolex Day-Date, Yellow Gold, 36mm case, Custom Full Pave Ruby Markers dial, Custom Diamond bezel. Circa 1986. Custom / aftermarket-modified — not original factory condition.

