This Rolex Datejust, reference 79174, is a 26mm case in Steel used condition, featuring a Blue Stick dial, a Fluted bezel, a Oyster bracelet, dated circa 1999. Priced dealer-direct and shipped fully insured.
Want the most flexible Rolex in the catalog? The Datejust earns it. From 1945, it carried the first self-winding waterproof chronometer with a magnified date, and that core idea never left. Four sizes, multiple metals, an almost unlimited dial palette. The 126234 in 36mm steel trades easily, vintage 6517s draw collectors. Pricing spans $3,539 to $32,200 — pay smart and the wire discount is yours. Read the full Datejust buying guide ›
Value-wise, these are easy to defend. Rolex came out of Geneva in 1905 under Hans Wilsdorf and built a hard reputation through waterproof Oyster cases, Perpetual self-winding movements, and the Cyclops date lens. Precision and durability turned it into an asset class as much as a watch. Demand consistently beats supply, so steel sports models trade over retail. Pay by bank wire and take about 3.4% off the listed price — the trade-level math works for you. Browse all Rolex ›
Rolex · 79174
Rolex Datejust, Steel, 26mm case, Blue Stick dial, Fluted bezel. Circa 1999.

