This Rolex Date, reference 1503, is a 34mm case in Yellow Gold used condition, featuring a Silver Stick dial, a Custom Diamond bezel, a Oyster Old Style bracelet. This piece is customized — aftermarket-modified (setting or dial added outside the manufacturer); not original factory condition. Priced dealer-direct and shipped fully insured.
Quiet by design, the Oyster Perpetual Date sits below the Datejust, no Cyclops, a cleaner 34mm case that wears unisex now. It runs from steel through two-tone Rolesor to solid yellow gold, so there's a trade level for most budgets. Steel starts around $4,347 and moves up; gold tops out near $9,936, still under comparable Datejust gold. Easy liquidity, honest entry into the perpetual lineup. Read the full Date buying guide ›
Value-wise, these are easy to defend. Rolex came out of Geneva in 1905 under Hans Wilsdorf and built a hard reputation through waterproof Oyster cases, Perpetual self-winding movements, and the Cyclops Date lens. Precision and durability turned it into an asset class as much as a watch. Demand consistently beats supply, so steel sports models trade over retail. Pay by bank wire and take about 3.4% off the listed price — the trade-level math works for you. Browse all Rolex ›
Rolex · 1503
Customized — aftermarket-modified. Diamond setting or dial added outside the manufacturer; not original factory condition.
Rolex Date, Yellow Gold, 34mm case, Silver Stick dial, Custom Diamond bezel. Custom / aftermarket-modified — not original factory condition.
